Brand & Marketing

Boosting physician engagement via telehealth – how pharma marketing can adapt

The physician marketing sector was driven predominantly by in-person communications, until the Covid-19 pandemic

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Orion signs $16 million deal with Jemincare for development of novel non-opioid pain treatment

The deal involves a $16 million payment from Orion to Jemincare with milestones as well as royalty...
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Several drug recalls hit the US market, including Pfizer’s Accupril

Leading pharmaceutical companies have been hit by recalls recently. These U.S. based drugs  include Jubilant’s Methylprednisolone ,...

Why Focus on Treating Diseases Instead of Curing Them?

It’s a tragic irony: So much money has been poured into treating diseases, but far less into...

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Surrounded by controversy, FDA approves Biogen’s Alzheimer’s drug Aduhelm

In the middle of the debate about the Alzheimer’s drug approval, the United States FDA has authorized Aduhelm

Amgen’s KRAS drug gets early FDA approval for lung cancer with specific mutation

On Friday, the United States FDA (Food and Drug Administration) has authorized a medication of Amgen Biopharmaceutical in patients with NSCLC

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Pharma will produce over 12B Covid-19 vaccine doses by Dec and 24B by June

The International Federation of Pharmaceutical Manufacturers &...

Exscientia raises $100m from BlackRock and other investors to develop fully autonomous drug design

The jury's still out on whether the first wave of AI companies can significantly change drug development, but investors